Bosch targets Easy Line security and communication products at small electrical installers

(01/04/2009)

Until now, Bosch was primarily known as a manufacturer of high complexity security and communication products deployed in some of the most demanding and sensitive venues.

Bosch Security Systems targets its new Easy Line range of security and communication products at small electrical installers. It meets their special needs and also these of their customers: easy installation and easy operation.

The Easy Line product range has been specifically developed for use in ‘low complexity’ security and communication projects such as small shops, offices, schools and homes. The products in the portfolio cover the complete range of CCTV, intrusion detection, public address, voice alarm systems and conference systems.

All can be installed quickly and easily, requiring a minimum of technical experience. In addition, they are easy to use and attractively styled. All Easy Line products meet Bosch’s standards of reliability and durability, so that installers can confidently recommend them to their customers.

The Easy Line concept also covers sales support which includes an Easy Line catalogue plus training material. Further support is provided by Easy Line promotional literature to help installers promote the product benefits to their customers, including FAQ sheets and flyers.

Related categories:  Security, fire and safety